REBUS St. Louis


REBUS @ Integrity by REBUS
September 23, 2013, 8:58 pm
Filed under: Uncategorized

Integrity

Integrity | Tuesday, 9/24 at 6PM
6358 Delmar Blvd. Suite 444,
Saint Louis, Missouri 63130

Back by popular demand…REBUS agency visits! Join us to check out Integrity in the Loop on September
24th to get a quick shot of some of the emerging trends in the digital world.

As one of St. Louis’ premier digital companies, Integrity has built an exciting history of success
connecting brands with their consumer’s in the digital world.

Starting at 6pm, we’ll take a look at their capabilities with mobile apps, see their approach to network marketing, and hear their thoughts on interactive design.

As always, we’ll have great food and drinks to help celebrate, and odds are good that we’ll hit up Delmar afterwards. See you there!

Must be 21 and over to attend | Cost: $10 for Non Ad Club Members
FREE for paid Ad Club Members

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REBUS Shinola IV: Building a brand called “YOU” by tipperobrien
May 29, 2013, 4:11 pm
Filed under: Uncategorized

Odds are good, if you’re like most agency types you’ve said the following: “Man, I really need to update my portfolio…I’ll get to that next week.” Well, whether you’re a seasoned professional, or new to the ad world, REBUS is bringing you the perfect reason to update that old portfolio and get it ready for the next step in your career.

On June 18th, come down to FK Studio for SHINOLA IV: Building a brand called “YOU”!, brought to you by REBUS and The Creative Group. Doors open at 5:30pm followed by presentations from some of St. Louis’ top creative minds. After these quick, insightful discussions, agency professionals from other top local agencies will review your portfolio and offer expertise on prepping that resume, assembling your portfolio, interviewing in the St. Louis area, and most importantly…getting a job. 

In addition to access to top industry speakers and portfolio reviewers, your $20 ticket also gets you chance to network with seasoned advertising professionals, check out the space at FK, and enjoy good food and beverages. 

This event is great for agency newcomers, long-time advertising personnel looking to brush up on their knowledge, and college students alike, but make sure to RSVP ASAP. The first 25 paid reservations are guaranteed one-on-one portfolio reviews with leaders from some of St. Louis’ top agencies, and space is limited to 100 attendees.

RSVP NOW: 

http://www.eventbrite.com/event/6894003149



REBUS AT HARRY’S WITH FH AND KRAFTIG by tipperobrien
May 29, 2013, 4:01 pm
Filed under: Uncategorized

FleishmanHillard beeindruckt (that’s true German for impressed!) the audience Tuesday night with their presentation of Advolution: How Ads Start To Finish. 

Executive Creative Director Tom Hudder showcased FH’s new ATL (English acronym for above the line) Kräftig creative for radio, outdoor TV, packaging and premium goods. Kräftig Brand Manager Mike Brooks then explained his goal for promoting the brand and why FH made such a great fit. To paraphrase a bit, his direction to FH went something like this, “We want to really play up the flavor and sessionability of this beer. Oh, and make it funny as shit!”

The FH team discussed how Kräftig is brewed using Reinheitsgebot (RHINE-heights-geh-boat), the German Beer Purity Law, unlike any other domestic lager and light beer. They also confessed their whimsical thoughts throughout the creative process and how they narrowed down the focus.

The crowd at Harry’s listened intently while experiencing Reinheitsgebot and some appetizers. After their presentation, the team opened the floor to questions. And had answers for all, including “did you ever consider using sex appeal like other beers?”. FH encouraged us to recall Language Lessons: Sausage ad, and to stay tuned for the next round of Kräftig ads….

Besides showing off some great creative and providing us with köstlich (German for yum) purity brewed Kräftig and Kräftig light, the FH team left us with some key points:

–       Go ahead and produce your off-the-wall ideas to do them justice, and the client may buy off on them. Just like the Kräftig Reinheitsgebot Song.

–       Always use a LIVE international interpreter for translation to make sure you don’t talk in offensive language or context!

We saw new faces at this Advolution event, along with lots of mingling and awesome local creative work. Thanks to FleishmanHillard for making behind-the-STL-ad-scenes front, center and fun.



REBUS at TalentPlus Universal by ryanfarrellstl
May 13, 2013, 2:24 pm
Filed under: Agencies, Entertainment, Uncategorized | Tags: , , , , , ,

Rebus @ Talent Plus Unversal w/ DJ Elle Morgan

As her mad pink kicks crashed up and down on the light-flashing dance floor, the music bumping through the room, you knew one thing: DJ Elle Morgan came to party. And so did REBUS at last month’s TalentPlus event. With two parts party and one part professional, TalentPlus put the hammer down on our April event. The room was filled with pounding house beats delivered by Texas prodigy DJ Elle Morgan (http://www.facebook.com/djellemorgan ) who was on her way to showcase her skills at the FIRST Robotics Championship downtown on Washington Avenue.

The entire event was a delight for the senses. Top notch hors d’oeuvres, a step and repeat “live” red carpet anchored by a beautiful TalentPlus model, ceiling light show, refreshments, and Elle Morgan created an atmosphere that made for one of REBUS’ best events ever. In fact, it was more of a party than anything else, as TalentPlus showed off a variety of their offerings to the lucky attendees who were happy to show up in the midst of the downpour outside.

Attendees had a chance to tour the TalentPlus space and learn about their recent evolution to TP Universal, and the various offerings underneath that umbrella, before jamming the night away on the outskirts of Forest Park.

Our next REBUS event, Advolution, How Ads Start To Finish, examines the process by which an idea actually becomes an ad. Our subject will be the recent Above The Line for Kraftig released last month by Fleishman Hillard. Stop in to hear from ECD Tom Hudder how this work came to life.



Talent Plus Universal #BeExclusiveStl by ryanfarrellstl
April 11, 2013, 2:31 pm
Filed under: Uncategorized | Tags: , , , , , , , ,

Rebus @ Talent Plus Unversal w/ DJ Elle Morgan

Only 50 tickets available! You must have ticket to attend this event, click the link below and #BexclusiveSTL.

http://bexclusivestl.eventbrite.com/#

Enjoy all that exists behind the velvet ropes at the most chic and couture joint in town. TP Universal exclusive talent from its multiple departments will be onsite to discuss their skill sets and resumes.

Step down the celebrity red carpet, soak in the flash of the paparazzi, and kick back VIP with the people behind the scenes who make it all happen. Reserve your spot and don’t miss DJ Elle Morgan (12 year old DJ prodigy), she will be stealing the show. Make sure you get you ticket now, as only 50 are available!

Founded in 1977 by Sharon Lee Tucci, Talent Plus built its reputation as St. Louis’ premier talent agency. Now in its 36th year TP Universal carries a talent and services roster featuring the region’s best on camera, voice and commercial print talent, national fashion, beauty & lifestyle models for print and runway, New Faces scouting, development and international placement, live music, comedy, cirque and specialty performers, professional speakers, venue and event programming, celebrity appearances and national headliner booking, and behind the scenes experts in makeup, wardrobe, props, location scouting and more. Find out what all the hoopla is about and experience the pedigree of the area’s most sought after and diversified roster. Learn about TP Universal’s client based services and universal talent pool and how it applies to today’s creative professional.

The Details:
TP Universal | Ballroom

6PM – 9PM
Tuesday, April 23rd 2013
275 Union Blvd. | St. Louis, MO 62108

Cost:
Free for paid Ad Club members • Non-members $10
Must be 21 years of age or older

Parking:
Off Street parking

Written By: Natalie Gensits



REBUS Rumpus Stirs Up Banter and New Beholder of Lance Whiskin’s Golden Paddle by ryanfarrellstl
March 15, 2013, 3:56 pm
Filed under: Events, Uncategorized | Tags: , , , , , ,

Rebus 2013 Ping Pong Rumpus

Fans from all over the city swarmed PLUSH on Tuesday night to witness the winner of REBUS Rumpus…and Lance Whiskin’s golden paddle. Nearly 50 players decked in sporty headbands, wife beater shirts, and yes, even black dress socks with shorts, showed off their ping pong skills.

Read what spectators had to say about the event:

“Looking around, I feel…clean. People are smiling and having fun. It’s a great way to bring energy to the advertising community.” –Murphy O’Brien, Copywriter for Momentum

“We had 4 in, and 1 left. I’m hoping we can win it. And I hope we get our table back tomorrow!” –Sharon Ayres, VP of HR for Moosylvania

“I beat myself in the second round. Games to 11 are tough, but I’ll be back next year.”—Eric Tatham, Art Director for Rodgers Townsend and Rumpus contender

As one of the highlights of the night, a random 12-year old contestant made it to the fifth round, but was defeated by Osborn Barr computer programmer, Jack Lawry. We asked Jack how it felt beating a 12-year old. He replied, “It didn’t feel very good. I don’t know how I won it. But it’s a great event and I’ve met a lot of people.” Unfortunately, Jack lost in the next, semi-final round.

And of course, ex-professional Lance Whiskin made an appearance in the tourney, albeit a short-lived one. Thus the paddle pass-down.

So how did this paddle pandemonium pan out?

Emotion poured from the final contenders just before the championship game began. Clifford a.k.a. “Big Red”, an SIUE grad student in environmental science management, confessed that he “warmed up with a guy who lost in the first round”. And Mirsad, a front end developer at Moosylvania, held back tears as he proclaimed how happy he was to be here and that so many people came out.

They played an intense game to 21 as spectators’ heads followed the ball from left to right and back again. And although Clifford gave a valiant effort, Mirsad nabbed a 21-16 victory, 5 Benjamin Franklins and the prized golden paddle of Lance Whiskin. Mirsad said he planned to donate most of it to a charity. Other sources indicate he may have bought his coworkers a victory round first.

When asked how he thought the event went, organizer Tipper O’Brien remarked, “I’m so happy so many people showed up. In the future, other REBUS events will still be education-based but will contain an element of fun, too. We want to make sure people have a good time.”

Thanks to Tipper for organizing the first annual REBUS Rumpus event. And thanks also to all the table lenders, players and spectators for making the Rumpus a smash.

Written by Natalie Gensits



St. Louis Addys: It’s What We Do by ryanfarrellstl
March 1, 2013, 3:27 pm
Filed under: Uncategorized | Tags: , , , , , , , , ,

St. Louis Addy Week

Who cares about the St. Louis Addys?

We do. People that understand that one trophy isn’t going to make or break an agency. Once you realize that the Addys are fuel for our industry fire, you start to get it. As much as we whine and complain, we wouldn’t be doing this if we didn’t love it.

How was it?

 Simply put, the St. Louis Addy Awards were great, but they always are. After mingling with some of the industry’s best, it was time for the awards. Here, we learn that size doesn’t matter. Some of the literal big winners, HLK and Rodgers Townsend, didn’t overshadow smaller shops like Atomicdust and Toky. No one cares what logo’s on your check. We just care that you’re doing great work within our city limits – that’s it. While the St. Louis advertising community continues to plot a bigger space on the industry map, something unique happens at these events.

That Midwestern sense of respect tends to become apparent. Competitors hang up the gloves for the night and kick back. All of the titles and agency battles fade – everyone’s there to have a good time and hopefully take home an Addy, or 20. It’s one room filled with talent, beer and chicken-fried bacon – a mix that’s on par with any in the world.

See you next year

In the end, we drank, we ate and we celebrated the fact that good work wins out in the end. Win, lose or draw, we’ll all be back next year to do it over again. Why? Because we all love the chance to drink with people who understand exactly what we do every day.

There are so many people and groups to thank for filling the night with free beer, free food and free beer. Sponsors, you know who you are, thanks. Since you busted out your wallet, Manifest Digital, thank you and welcome to St. Louis.

 Written By: Ken Earley 

Be sure to check out the REBUS Ping Pong Rumpus on March 12th at Plush. $10 earns your chance at $500 and ownership of ping pong legend Lance Whiskin’s golden paddle.




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